Top Things to Do in Sapporo: Best Activities in 2025

Sapporo, Hokkaido’s vibrant capital, blends urban energy with natural beauty, making it a must-visit in 2025.

Whether you’re chasing winter snowscapes or summer festivals, this guide highlights the top things to do in Sapporo, from iconic landmarks to hidden gems.

With its world-class food scene, cultural sites, and outdoor adventures, Sapporo offers something for every traveler. Most Popular Mount Fuji Tourist Spots for 2025 in Japan

Why Visit Sapporo in 2025

Sapporo stands out for its cool climate, rich Ainu heritage, and seasonal events like the Snow Festival. As Hokkaido’s gateway, it’s perfect for exploring beyond Tokyo and Kyoto.

In 2025, expect enhanced eco-tourism and tech-driven experiences, from AI-guided tours to sustainable beer gardens.

Winter Wonders: Snow Festival and Beyond

Sapporo Snow Festival (February)

The world-famous Sapporo Snow Festival draws over 2 million visitors annually, transforming Odori Park into a snowy wonderland with massive ice sculptures of anime characters, landmarks, and animals. In 2025, expect eco-friendly designs using recycled snow and interactive AR exhibits.

• What to Do: Wander the main venue in Odori Park (free entry), then head to Susukino for night illuminations (~$5 for special access). Don’t miss the snow maze or live carving demonstrations.
• Pro Tip: Book hotels early (prices double during the festival); arrive in late January for pre-festival events.
• Cost: Free; food stalls ~$5–$15 for hot ramen or grilled seafood.

Maruyama Park and Skiing

Maruyama Park, Sapporo’s largest green space, becomes a winter playground. Hike to Maruyama Zoo (~$5) or ski at nearby Teine Olympia (~$50 lift pass), site of the 1972 Winter Olympics.

• Why Go: Stunning snow-covered views and family-friendly slopes.
• Pro Tip: Rent gear on-site (~$20); combine with a visit to the Hokkaido Shrine for cultural contrast.

Winter Activity	Location	Cost	Duration	Best For
Snow Festival	Odori Park	Free	1–2 days	Families, photographers
Maruyama Skiing	Teine	$50	Half-day	Adventure seekers

Summer Festivals and Outdoor Adventures

Sapporo Summer Festival (July–August)

Sapporo’s summer comes alive with the Summer Festival, featuring beer gardens, fireworks, and the Tanabata Star Festival. In 2025, look for expanded eco-beer gardens using local craft brews and sustainable sourcing.

• Highlights: Odori Park’s beer tents (~$10 entry, unlimited drinks ~$30), Yosakoi dance parades (free), and the Dohtonbori River fireworks (August 25).
• Pro Tip: Wear yukata (~$10 rental) for the Tanabata decorations; arrive early for prime viewing spots.
• Cost: Beer garden ~$10–$30; fireworks free.

Jozankei Onsen and Hiking

Escape to Jozankei, a hot spring resort 45 minutes from Sapporo, for relaxing soaks (~$10–$15) and hikes along the Shikotsu Toya National Park trails. Summer wildflowers and clear rivers make it ideal for nature lovers.

• What to Do: Soak in outdoor rotenburo baths; hike the Mount Moiwa trail for city views (~2 hours, moderate).
• Pro Tip: Book ryokan stays (~$100/night with meals) for authentic onsen experiences.

Otaru Canal Walk

Just 30 minutes by train from Sapporo, Otaru’s historic canal glows with gas lamps in summer evenings. Stroll for glassware shops and fresh sushi (~$10–$20 at Otaru Sushi Street).

• Why Visit: Romantic, less crowded alternative to Sapporo’s urban vibe.
• Pro Tip: Time your visit for the Otaru Music Box Museum (~$5) for whimsical displays.

Summer Activity	Location	Cost	Duration	Best For
Summer Festival	Odori Park	$10–$30	Evening	Foodies, festival-goers
Jozankei Onsen	Jozankei	$10–$100	Day trip	Relaxation seekers
Otaru Canal	Otaru	$5–$20	Half-day	Couples, shoppers

Foodie Heaven: Sapporo’s Culinary Scene

Sapporo Ramen and Soup Curry

Sapporo’s miso ramen (~$8–$12) is legendary—rich, buttery broth with corn and chashu pork. Try soup curry (~$10), a spicy Hokkaido staple with veggies and rice.

• Top Spots: Ramen Dojo in Susukino for authentic miso; Suage+ in Nijo Market for soup curry.
• Pro Tip: Visit Nijo Market early morning for fresh seafood auctions (~$5 entry).

Genghis Khan and Seafood

Grilled lamb (Genghis Khan, ~$15–$25) at Sapporo Beer Garden is a must, paired with local craft beers. For seafood, head to Curb Market for uni (sea urchin, ~$10) or crab legs (~$20).

• Why Try: Hokkaido’s fresh ingredients shine in these dishes.
• Pro Tip: Book Beer Garden tables in advance during summer.

Sweet Treats: Shiroi Koibito Park

Visit Shiroi Koibito Park (~$15 entry) for white chocolate biscuits and Tudor-style gardens. In 2025, expect interactive baking classes (~$20).

• Pro Tip: Combine with a chocolate factory tour for a sweet afternoon.

Cultural and Historical Sites

Historical Village of Hokkaido

This open-air museum recreates Meiji-era buildings, showcasing Hokkaido’s pioneer history (~$10 entry). Wander thatched-roof houses and try blacksmithing demos.

• Why Visit: Insight into Sapporo’s rapid development from frontier town to metropolis.
• Pro Tip: Visit in autumn for foliage; allow 2–3 hours.

Hokkaido University Campus

Stroll the historic campus, home to Japan’s oldest beer hall and cherry blossoms in spring. The Poplar Avenue is a photographer’s dream (free).

• Highlight: Free English tours on weekends.
• Pro Tip: Pair with a visit to the nearby Botanical Garden (~$5).

Sapporo Clock Tower and Former Hokkaido Government Office

These red-brick landmarks symbolize Sapporo’s Western influences. The Clock Tower (~$3) offers exhibits on city history; the Government Office (free) has beautiful gardens.

• Pro Tip: Visit in winter for snowy photo ops.

Outdoor Adventures and Nature

Mount Moiwa Ropeway

Ride the ropeway (~$15 round-trip) for panoramic city views, especially stunning at sunset. The summit has restaurants and a small shrine.

• Why Go: 360-degree vistas of Sapporo and the surrounding mountains.
• Pro Tip: Go at dusk for day-to-night views.

Moerenuma Park

Isamu Noguchi’s sculptural park features geometric hills and playgrounds (free). Rent bikes (~$5) to explore its 190 acres.

• Highlight: The massive glass pyramid (free entry).
• Pro Tip: Visit in spring for cherry blossoms or summer for picnics.

Nakajima Park

Sapporo’s central oasis hosts paddle boating (~$5) and seasonal festivals. In winter, it’s a skating rink (~$10).

• Pro Tip: Relax with a coffee from nearby cafes (~$3–$5).

Shopping and Nightlife

Tanukikoji Shopping Arcade

This covered arcade is Sapporo’s shopping hub for fashion, souvenirs, and electronics (~$10–$50). Tax-free for tourists (10% off over ~$50).

• Pro Tip: Hunt for Ainu crafts or Hokkaido dairy chocolates.

Susukino: Nightlife District

Sapporo’s entertainment hub buzzes with izakayas, clubs, and karaoke (~$10–$20 per hour). Try jingisukan (lamb BBQ, ~$15) at local spots.

• Why Visit: Vibrant after-dark scene with neon lights and live music.
• Pro Tip: Use IC cards for easy bar-hopping.

Day Trips from Sapporo

Otaru: Canal City

30 minutes by train (~$5), Otaru’s glassworks and sushi street (~$10–$20) charm visitors. Walk the historic canal at dusk.

• Pro Tip: Visit the Music Box Museum (~$5) for whimsical collections.

Noboribetsu Onsen

1 hour by train (~$15), this hot spring town has hiking trails and hell valley (Jigokudani, free). Soak in rotenburo baths (~$10–$15).

• Pro Tip: Stay overnight in a ryokan (~$100 with meals).

Day Trip	Distance	Cost	Highlight	Best For
Otaru	30 min	$5–$20	Canal, sushi	Foodies
Noboribetsu	1 hour	$15–$100	Onsen, hikes	Relaxation

Practical Tips for Sapporo

Best Time to Visit

Winter (December–February) for snow festivals; summer (June–August) for beer gardens and fireworks. Spring (April–May) brings cherry blossoms; autumn (September–October) offers foliage.

• Pro Tip: Avoid Golden Week (late April) for fewer crowds.

Getting Around

Sapporo’s subway and streetcar system is efficient (~$2–$3 per ride). Taxis start at ~$5; walking is ideal in central areas.

• Hack: Use the Sapporo Streetcar Loop Line (~$4 all-day pass) for sightseeing.

Where to Stay

Susukino for nightlife (~$50–$100/night); Odori Park for central access (~$80–$150). Budget options include capsule hotels (~$20–$30).

• Pro Tip: Book via Booking.com for deals.

Safety and Etiquette

Sapporo is very safe, but watch for pickpockets in crowds. Follow etiquette: no eating while walking, queue orderly, and remove hats in temples.

• Pro Tip: Carry cash (yen); cards are accepted but not everywhere.

Conclusion

Sapporo in 2025 offers endless top things to do, from the Snow Festival’s icy wonders to summer beer gardens and cultural landmarks like the Historical Village. With its blend of urban excitement and natural beauty, Sapporo is Hokkaido’s beating heart. Plan your trip with these tips for an unforgettable adventure.

FAQs

What is the Sapporo Snow Festival?

The annual February event features massive ice sculptures in Odori Park, drawing millions for free entry and illuminations.

How do I get around Sapporo affordably?

Use IC cards like Kitaca (~$2–$3 per ride) for subways and streetcars, or the all-day Streetcar Pass (~$4).

What’s the best food in Sapporo?

Try miso ramen (~$8–$12), soup curry (~$10), and jingisukan lamb BBQ (~$15–$25) at local spots.

Is Sapporo good for families?

Yes, with kid-friendly sites like Maruyama Zoo (~$5) and Moerenuma Park’s playgrounds (free).

When is the best time to visit Sapporo?

Winter for festivals, summer for outdoor activities; avoid mid-July heat.